Migration / WordPress → Astro
Move off WordPress and onto Astro, without losing rankings.
We migrate WordPress marketing sites to Astro: same content, same URLs, same rankings, minus the plugins, the patching, and the performance tax. Zero downtime, redirects handled, nothing dropped.
Request a migration fit check- Lighthouse
- 95+
- Plugins
- 0
- Downtime
- 0
- URLs kept
- 100%
Why move
The case for leaving WordPress
A WordPress marketing site accumulates cost in three places: the plugins you must keep patched, the hosting that has to run PHP and a database on every request, and the developer time spent keeping it all from breaking. None of that cost buys you anything a visitor can see.
Astro removes all three. Pages are pre-rendered to static HTML and served from the edge, so there is no PHP, no database in the request path, and no plugin surface to attack or update. The content moves into a headless CMS your team edits without touching code, often faster than the WordPress admin they're used to.
The result is a site that loads in well under a second, scores 95+ on Lighthouse, costs a fraction to host, and effectively cannot be hacked through a plugin because there are no plugins. For a B2B company where the website sits in the sales cycle, that is a direct reduction in business risk.
The one thing teams fear, losing search rankings, is a solved problem when the migration is done properly, and it's the part we're most careful about.
What teams worry about
Every fear about migrating: answered
"We'll lose our rankings"
We preserve every URL or map a 301 for the ones that change, keep titles and metadata, and match content structure, so search sees continuity, not a new site.
"Our content is too complex to move"
We audit every content type and template, then model them in the new CMS. Nothing is dropped; edge cases are found before launch, not after.
"We can't afford downtime"
The new site is built and verified in parallel. Cutover is a DNS change with the old site as fallback: visitors never see a gap.
"Our team only knows WordPress"
We choose a CMS with an editing experience at least as simple as WordPress, and we train your team on it before handover.
The process
Zero-downtime, nothing dropped
Audit & URL inventory
Every page, content type, template, and inbound link is catalogued so nothing is missed and every redirect is planned.
Model & build
Content types are modelled in a headless CMS and the site is rebuilt in Astro as a clean, fast system, in parallel with the live site.
Migrate content
Content is moved and verified page by page, with redirects mapped for any URL that changes.
Cutover & monitor
DNS switches to the new site with the old one on standby. We monitor rankings and crawl coverage through the transition.
FAQ
WordPress → Astro, questions we get asked
Will migrating from WordPress to Astro hurt our SEO? +
Not when it's done properly. We preserve every URL or map a 301 redirect for any that change, carry over titles, meta descriptions, and structured data, and match the content hierarchy. Search engines see continuity, and the large performance improvement Astro brings tends to help rankings rather than hurt them.
Can our marketing team still edit the site after moving off WordPress? +
Yes. The content moves into a headless CMS, typically Payload or Sanity, with an editing experience as simple as, or simpler than, the WordPress admin. Your team edits content without code and without a developer, and we train them before handover.
How long does a WordPress to Astro migration take? +
A typical B2B marketing site takes four to eight weeks depending on the number of templates and content types, not raw page count. We build in parallel with your live site, so there is no service interruption during the project.
What happens to our plugins and their functionality? +
We audit what each plugin actually does and replace the functionality natively or with a modern equivalent: forms, SEO, analytics, and redirects all have clean replacements. The difference is that these become maintained parts of your site rather than third-party code you must keep patched.
Start here
Thinking about moving off WordPress?
Send us your current site. We'll tell you honestly whether a migration is worth it and what it would take.
Zero-downtime migration · Fixed scope
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